Anybody who knows a little bit about automotive history will know that Lotus' heritage lies on the racetrack and tends to stick to a simple philosophy. The current situation of the British firm doesn't really include that much success in motorsport but rather a lovable attitude towards track day cars. In attempting ... read more

The British at Lotus haven't really had the best of comebacks into Formula 1 racing and as a result it may prove to be a serious cost to them. In cutting back to those costs, Lotus has had very little to do apart from unveil a few of these special editions ... read more

Just in case it had been a while since you'd seen a car that's not completely understandable or at least fractionally so, here's a batch of spyshots featuring the 2013 Lotus Exige. The new Lotus Elise Coupe counterpart seems to be offering the same brand philosophy of less is more and ... read more

There's quite a few things to see at the all auto shows. However, the cream of their displays will be first seen at the Pebble Beach Concours d'Elegance. That's also the place where Lotus will be unveiling a very exclusive and greatly improved version of their recently popular Evora model. Dubbed the ... read more

Lately the Lotus Evora seems to be the target of many suspicions and rumors as well as actual news casts. The 2011 Frankfurt Motor Show will be bringing the Lotus Evora a facelift and / or it will be a hardcore stripped out road racer version that's going to be standing ... read more

Here's another big tick in the "surprises from the automotive world of 2011": Lotus will be attending the Frankfurt Motor Show with a new car. The catch is that the new Lotus car isn't the surprise. We've been promised loads of them ever since last year's Paris Motor Show. Oh no, the ... read more

Sometimes heritage is a painful thing to have, if you're Ferrari, you're disappointing true enthusiasts and your creator's desire. If you're Alfa Romeo, you'll disappoint your bank manager and if you're the British at Lotus, you'll be somewhere in between. After being taken over by the Malaysians at Proton, things picked up ... read more

Ever considered that a fifty million year old Lotus car needs to be refreshed and taken into the 21st century? Neither did I but it seems like the ghost of Colin Chapman is staying close to some young designer cause he just came up with a new Lotus 7 Concept. You see, ... read more

Any owner or connoisseur of Lotus products is a person who really knows about how these cars really belongs on a track. Therefore the Lotus Cup USA finally give many of the owners of such British lightweight creations a chance to stretch their legs properly. Helped along by great California weather around ... read more

The Geneva Motor Show of 2011 has had its ups and downs, there were hot EVs and slightly dull Audis but the British did help us along. The British at Lotus that is, because they're stand at the Geneva Motor Show looks very race like. Racing pedigree came from the Lotus showcasing ... read more