The Subaru BRZ comes to attention once again. No tuning, nu questions about performance and nothing to do with changes to the actual car, be them real or not.
This time the question is interest, fame, success and the sort of effect this is having on pricing and availability. With such great interest in the car, a rising demand was only around the corner.
Now however it seems that Subaru dealers have felt the favorable position they are in and once that’s combined with the relatively limited production methods the situation becomes unpleasant.
At this point, if you were to get your name down to buy a Subaru BRZ, you wouldn’t have a chance at having it delivered this year. Imagine that, a wait of more than eight months for a cheap car.
It may be a sports car that is a great giggle but it’s only 25.500 USD worth of wheels. The delayed deliveries are mostly due to the enormous demand from Subaru’s home market.
Japan is eating up BRZ models like hot cakes and the 6000 units that are coming to the US market are items of major attraction. Prices are naturally going above the MSRP we mentioned above.
There are several reports of dealers charging 2000-3000 dollars more than that and there’s even one dealer in the states that won’t let you have on of its cars unless you pay a 5000 USD premium.
The dealer in question has got 20 cars to sell and even though the newly adjusted price is revolting, chances are he’s going to sell all of his cars pretty fast.