The Man of Steel movie is by now already old news, but when it was still unreleased, it did cause quite a stir.
In order to get in on this action, Ram built a one-off truck sporting themes taken straight from the movie.
We have no idea what the point was of all this, as the truck was neither featured in the movie nor sold while the hype was still alive. But that has now changed, as the Ram 2500 Power Wagon is now up for auction. With only 6 days left on the auction itself, the truck only managed to gather $47.500.
Consider this in the light of the fact that the estimated cost of the Superman Ram truck is around $112.000. The truck has plenty of trims to account for that sum, like gloss black roof, anodized red grille inserts and 17 inch aluminium wheels with off-road tires so it would be a shame to undersell.